All posts by Jess Nielsen

Corporate Social Responsibility Vs Profit

corporate-social-responsibility-vs-profit

In 1970, the Nobel Laureate Milton Friedman published a now famous paper arguing that the role and responsibility of business is to maximise profits within the basic rule of law. Any activity that detracted from this responsibility for profit maximisation was in the eyes of Friedman, inefficient and bad for business. For Friedman, the idea of […]

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Should Becoming Carbon Neutral Be Part Of Your Carbon Management Strategy?

becoming-carbon-neutral

Becoming carbon neutral used to be a popular option for businesses looking to demonstrate their commitment to environmental improvement. Let’s face it, buying a carbon offset is a lot easier than investing time, money and resources in practical actions that reduce one’s carbon footprint directly. But following a number of negative reports on carbon offsetting […]

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Why Invest In A CSR Sustainability Strategy?

csr-sustainability-strategy

Regardless of what many environmentalists and economists argue, I believe that fundamentally a business should not take action to improve its environmental or social responsibility unless there is a very clear economic rationale. Having spent many years debating the role of sustainability I have come to the realisation that there are three broad economic reasons […]

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