Corporate Social Responsibility examples are all around us.
We analyzed some of the best companies in the world to gather a list of 15 Corporate Social Responsibility examples.
15 Corporate Social Responsibility Examples
1. Creating New Products from Plastic Waste
Adidas has partnered with Parley for the Oceans to make new sneakers from plastic waste.
Parley collects the plastic from beaches and Adidas breaks it down into usable material.
Each shoe in the Parley collection is made from at least 75% intercepted marine trash.
Adidas estimates that they have prevented 2,810 tons of plastic from reaching the ocean!
2. Building green office spaces
Apple's headquarters in Cupertino, California is powered by 100% renewable energy.
Commercial buildings use a lot of energy and require constant upkeep. Eco-friendly companies use sustainable building materials to reduce their carbon footprint.
Not all companies have the ability to build expensive green buildings. However, some office developers have used shipping containers to build green office spaces.
3. Improving current infrastructure
Companies often update their current buildings to reduce energy consumption. Examples include installing LED lights, updating HVAC systems, and implementing automatic shades.
For example, Bloomberg updated their company headquarters to achieve a prestigious LEED Green Building Certification.
4. Conserving Water
Water saving technologies help the environment significantly.
Companies implement techniques to reduce their water consumption.
For example, Levi Strauss & Co. has saved over 3 billion liters of water through their "Water<Less" process.
5. Avoiding food waste
Did you know that in the United States about 1/3 of food is thrown away?
Larger companies are trying to combat that statistic in their cafeterias and offices.
For instance, Google prevents food waste in their offices by tracking how much food is wasted as meals are prepared.
Chefs have scales that track food waste throughout the preparation process.
Furthermore, scales are also set up in the cafeteria so employees to can see how much food they are wasting.
Google estimates that they have saved over 6 million pounds of food through these initiatives.
6. Committing to Renewable Energy
Businesses commit to renewable energy in a variety of ways.
For example, Salesforce has committed to 100% renewable energy through the use of Renewable Energy Credits ("RECs"). A REC is created every time a unit of energy is generated from renewable sources.
Instead of producing clean energy from scratch, Salesforce buys RECs to offset their traditional energy use.
However, not just any REC will do. Salesforce only buys RECs that are generated from new sources.
7. Installing Solar Panels
Target recently completed its 500th rooftop solar installation! By installing solar panels on the roofs of their large commercial buildings, Target has reduced its carbon footprint dramatically while reducing electricity costs.
8. Encouraging environmentally friendly commutes
Taking advantage of an eco-friendly commute is a great way to go green.
Some companies, such as Apple offer shuttle buses to assist in getting their employees to work. However, not all companies need to provide transportation for their employees. Setting up incentives and programs to encourage environmentally friendly commutes, such as biking or using public transportation, helps too.
9. Advocating for equal pay
Gender based pay gaps are especially prevalent in the U.S. and U.K. It is estimated that on average women earn 80 cents for every dollar that men earn.
As a result, companies have made an effort to bridge this gap by initiating equal pay assessments and committing funds to adjust their pay practices.
Similarly, another type of gap is the CEO-to-average-worker pay ratio. Although this ratio will never be equal, it is an important indicator of income inequality that publicly traded companies are required to disclose.
10. Increasing Diversity at the Board and Executive Level
Diversity is an important part of any business. Studies have shown that companies with a diverse Board of Directors often have better financial performance.
Companies are making an increased effort to seek out individuals from different backgrounds when filling a board seat or executive position. Fortune 500 companies still have a long way to go regarding diversity.
Nonetheless, we are starting to see more representation from women and people of color on boards and at the highest levels.
11. Strengthening Business Ethics Programs
Business Ethics has become an integral part of companies’ framework and identity.
As a result, entities have put programs in place to ensure that employees have multiple avenues to report troublesome behavior, conduct or practices without fear of retaliation.
12. Sponsoring Charitable Matching Programs
An increasing number of employers are sponsoring charitable matching programs where they match what their employees' donations to charity.
13. Organizing Volunteer Opportunities
Additionally, some companies organize opportunities for their employees to volunteer. They organize days where employees can use paid time to get out of the office and engage with the community.
14. Founding Non-Profit Organizations
Furthermore, some entities take philanthropy a step further and found their own charitable organizations.
They leverage their scale, resources, and brand to help change the world. For instance, Coca-Cola created the Coca-Cola foundation as a way to give back.
15. Giving back to the local community
Businesses give back by putting on local events to help those in need. These grass root efforts build trust and support individuals in their own backyard.
Have you seen other examples of Corporate Social Responsibility? Let us know in the comments!